Work Responsive image About

Responsive image

Responsive image

Thirst Quencher Product Launch

For Gatorade's first subline launch in years, we conveyed the product's smooth finish by showing how G athletes feel in their state of "flow".

  :30 Seconds

Smooth Finish TVC

with Paul George and Patrick Kane

  :10 Seconds

Snapchat Ads

Blending CGI with licensed NBA footage of D'Angelo Russell showcased flow in an unexpected, thumbstopping way.



Responsive image

  Results

A Smooth Finish

The most successful food and beverage innovation launched in 2017 — across any product from any brand

Responsive image

Responsive image
Responsive image
Responsive image

Behind the Scenes

Flow Lighting VFX

This is a description of the visual process for flow lighting


Responsive image