Erik Stark
Creative Director

Using Oxford-backed research, Tennessee Tourism redefines the culinary experience by pairing its food with the state's most famous ingredient: music.
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NYF Digital and Entertainment Winner

Tennessee rewrites vacation planning for blind travelers Two Silver Cannes Lions

A new, certified mark to verify the authenticity of Tennessee’s great outdoors

Barkley shows us every golfer has a home at DICK'S

You gotta go where they get sports. DICKS.com

A groundbreaking VR experience for Gatorade that let athletes battle the effects of dehydration
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Silver Cannes Lion Gold Clio

Performance meets flavor in this Amazon + Gatorade spot

Most successful subline launch in G history

Influencer style event on TikTok billions in views

DICK'S helps teens unlock their confidence for Back to School

DICK'S creates a high school in Roblox where teens can approach fashion as fearlessly as they play on the field.
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Roblox Innovation Awards Winner

Reaching a new generation of fans with a Women's World Cup Experience on Roblox

People fueled up with this mobile game Clio Sports winner

Serious Game, Serious Gear for DICK'S Baseball/Softball

New @handles level the diamond on Instagram

Gatorade changes the game again with introduction of the Gx custom hydration system
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Fast Company's Innovation by Design winner

Fueling the next breakthrough in performance

Turning a sports drink into an innovator

The largest influencer program in CBG history

Character runs deep with Cabot stain
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